Aspire City Projects, Aspire Printing, Aspire City Advertising, and Snoonu announced on Monday, December 2, 2025, the signing of a five-year strategic partnership, in the presence of Mr. Ali Abdulla Al-Mutawaa, Chief of Business Development & Enterprise Management Officer at Aspire Zone Foundation, and Mr. Hamad Mubarak Al Hajri, Founder and CEO of Snoonu, and Ms. Hanan Atwan Al Shamari, Strategic Partnership Director
Sustainability through innovative investments that support the local community and contribute to the development of services and facilities by sustainable solutions aimed at improving the daily quality of life for citizens and residents in Qatar. The partnership also seeks to strengthen the impact of community and technological services by empowering individuals, institutions, and the wider community through Snoonu’s unified platform, which provides logistical services, supporting digital transformation and building an innovative economy in line with Qatar’s Vision 2030.
Additionally, the partnership aims to foster community engagement and enhance the visitor experience within Aspire facilities by raising awareness of available services and improving accessibility, thereby creating a smarter, more connected experience that supports sustainable development, quality of life, and the promotion of sports and community, contributing to the creation of more vibrant communities by 2030.
In this context, Mr. Ali Abdulla Al-Mutawaa expressed his pleasure with this step, saying:
"We are delighted to sign the Memorandum of Understanding with Snoonu, which is an important strategic partner within the Aspire ecosystem. Their innovative technological solutions and integrated services strengthen our vision of building a leading sports and community destination. Together, we look forward to delivering smarter and smoother experiences for visitors, athletes, and families, in line with Qatar’s ambitions in digital transformation and sustainable development."
This initiative reflects Aspire Zone’s commitment to supporting a sustainable environment that enhances social and economic responsibility through pioneering projects that emphasize long-term investment in human capital and vital infrastructure