• Identify and attract Qatar’s most promising football and sporting talent.
• Enhance sport performance using high quality coaching and sports science.
• Provide student-athletes with top quality education and student care services.
• Collaborate with Qatari sport and academic institutions.
• Support World Cup 2022 requirements for player development.
• Establish Academy within the community as the destination for sporting talent
• Collaborate with international organisations for our sports, sports science and academic programs.
• Integrated care for student-athletes across their performance pathway.
• Technology and science for sports performance, science and education delivery.
• Research to innovate coaching, performance and sports science.